Moving to the cloud can save you a considerable amount of money, which explains its rise in popularity over the years. What many business owners fail to realize is that some cloud services come with hidden costs. And while they might seem insignificant at first, they can add up to a staggering amount if left […]
Simple tips to increase cloud affordability
Why CRM is important to your business
Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more. If your business isn’t using CRM yet, here are five reasons why you should. Grows with your business The ol’ […]
App virtualization: What you need to know
As a small- or medium-sized business (SMB) owner, you need to stay on top of IT trends to get ahead. However, many new IT solutions are quite confusing. One of those is app virtualization. To clear up the confusion, here is a quick overview of what it’s all about. What are non-virtualized apps? To understand […]
The perks of being an Office Insider
Office 365 is already packed with the latest productivity features, but for premium perks, opt for the Office Insider program. This gives Office subscribers a heads up on upcoming Microsoft releases and updates before other companies do. Here’s why Office Insider is perfect for business owners. Early Access Subscribing to Office Insider gives you access […]
4 types of hackers that may target SMBs
When it comes to cyberattacks, most business owners get hung up on the technical and logistical details, forgetting another important aspect: motive. Why are hackers attacking people and organizations? And whom are they targeting? By answering these questions, you’ll have a better understanding of which of your business’s resources need the most protection. Script Kiddies […]
Best for SMBs: Laptop or desktop?
In today’s business world, computers are an essential investment. Considering the tight budgets of small- and medium-sized businesses (SMB), one can’t afford to invest in the wrong hardware. Which is the smartest investment, especially for startups? Laptops or Desktops? Portability Laptops allow you to keep working when you don’t have an electrical outlet. However, this […]
Don’t let negative reviews ruin your brand
Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy. Don’t engage site or users directly Don’t send emails demanding to have […]
Web conversion made easy with 5 tips
Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for 5 tips that improve user experiences, site trustworthiness and conversion rates. Make it mobile-friendly More people are now […]
Disaster recovery myths you can dismiss
Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately. Tape backups are the best DR solution Backup tapes are physical objects that deteriorate over […]
Hyperconvergence: IT for SMBs
Routers, switches, modems, gateways, firewalls, servers, and storage devices — these are just some of the many machines you need to build a network infrastructure that enables effective internal and external communications. Even when pared down to serve fewer users, the costs of building a similar infrastructure were prohibitive for SMBs, at least until hyperconvergence […]